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	<title>THREE-SIXTY</title>
	<link>http://www.three-sixty.co.uk/om4biz</link>
	<description>Engaging and building communities</description>
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		<title>Contactless card use stifled by banks and retailers</title>
		<description><![CDATA[Contactless card technology is suffering from low awareness and usage rates, according to the latest research from YouGov, which concludes that banks and retails could to more to improve the situation.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=578</link>
			</item>
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		<title>Google expert to speak at European search engine show</title>
		<description><![CDATA[Avinash Kaushik, digital evangelist for Google, will be the keynote speaker at this year’s SES London, taking place from 20-24 February at The Queen Elizabeth ll Conference Centre in London. ]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=576</link>
			</item>
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		<title>Study reveals 73% increase in email opens via iPad</title>
		<description><![CDATA[The number of emails opened on mobile devices, such as iPads, increased by 34% between April and September 2011, compared to the previous six months, according to research by email certification and reputation monitoring business Return Path.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=572</link>
			</item>
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		<title>Olympians use smartphones to engage with local communities on fitness</title>
		<description><![CDATA[Two of the UK's greatest ever Olympic athletes have joined forces with outdoor playground equipment specialist Proludic for a campaign that directly engages teenagers and adults about the benefits of using their local parks for exercise and sport.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=569</link>
			</item>
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		<title>Great online customer engagement Qantas, shame about the backlash!</title>
		<description><![CDATA[It was meant to create goodwill, but instead Australian airline Qantas handed disenchanted consumers a stick to beat it with when it launched an ill-timed social media competition recently. ]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=553</link>
			</item>
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		<title>New widget could ignite global knowledge community by allowing bloggers to charge for advice</title>
		<description><![CDATA[What if you got paid for answering questions from readers of your blog? Sound crazy? Well that may be the case, but like so many bizarre ideas before it, this one is now reality thanks to the AskMe widget by Mancx.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=549</link>
			</item>
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		<title>The key to engaging effectively with staff – and why it&#8217;s vital</title>
		<description><![CDATA[The principles that we use at THREE-SIXTY to build and engage customer communities around brands and businesses through a strategic mix of web content and social media management are just as valid for inspiring, motivating and retaining an internal audience – ie your employees.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=546</link>
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		<title>Phantom West End tweeter shows power of Twitter to engage with business community</title>
		<description><![CDATA[Here’s a great little story for anyone who doubts the power of Twitter to influence, build and strengthen business communities. In this weekend’s Observer newspaper I read an article about someone who is getting London’s West End theatre sector buzzing with excitement and anticipation. How? By tweeting what is essentially insider information and insight about the industry.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=544</link>
			</item>
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		<title>10 websites that changed the world – the must-see exhibition</title>
		<description><![CDATA[An old friend of mine, Jim Boulton, who I shared an office with in the late 1990s, is launching an exhibition that charts the world-changing moments of the early internet through his position as partner at Story Worldwide.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=540</link>
			</item>
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		<title>Internet Week Europe is catalyst behind free wifi across UK</title>
		<description><![CDATA[Illustrating the power of events to instigate change and innovation, Skype is offering everyone in the UK free access to wireless hotspots with Skype wifi to celebrate its sponsorship of Internet Week Europe 2012. This means that between 7-11 November 2011 everyone in the country can get free online access for up to 60 minutes.]]></description>
		<link>http://www.three-sixty.co.uk/om4biz/?p=538</link>
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